Our Story

Founded in 2022, Farm Optimisation Group is driven by a genuine understanding of the complex dynamics within farming systems. We recognise the challenges that farmers face as they navigate various internal and external factors within their operations. This deep understanding fuels our vision to assist farmers in reaching their fullest potential by providing them with the practical tools and knowledge they need to excel.

Drawing upon our diverse backgrounds and skill sets, we have developed a unique approach to address the complexities of modern agriculture. We have crafted a powerful decision tool that combines on-farm data, up-to-date biological and economic research data, and advanced optimisation algorithms. This tool equips farmers with practical and actionable insights, empowering them to make informed decisions and optimise their operations.

Our commitment to excellence goes beyond the present. We are dedicated to staying at the forefront of innovation and industry knowledge. By continuously refining our solutions and embracing the latest advancements, we ensure that our farmers always have access to the most effective tools available.

Join us on our journey as we strive to take on-farm management to the next level.


Our Team


Jacob Bennetts

Business Manager


Michael Young

Product Manager


Adam Bardsley

Developer Manager


Nick Wylynko

Full Stack Developer


Justin Richard

Legal Counsel